Discover the NEW Zebra Pen Web Site Matching Products to Personality

Edison, NJ (April 21, 2014) – Zebra Pen Corp., a global leader in the writing instrument category and marketer of leading products such as its line of Steel Barreled writing instruments and Z-Grip line of industry leading retractable ballpoints, is excited to announce the launch of its new website.

At Zebra Pen, it has always been our goal to listen to our customers and provide the combination of quality and innovation that users want,” said Ken Newman, Director of Marketing. “We designed the new website to reflect our unique approach to the market, while allowing consumers to find the perfect products with which to express themselves. When they visit the new website, consumers will be able to select the product that best meets their individual needs.”

Supplying consumers with innovative, user-friendly and quality writing products at a great value, Zebra Pen has a product to fit every personality. The new Zebra website has a number of interactive features designed to help consumers find the best writing instrument for them. Understanding that no two consumers or browsers seeks or search for a product in the same manner, the new web site provides individuals three ways to navigate the site.

press release

Product Type
For those who have decided on a type of product– ballpoint, gel pen, mechanical pencil – the capability to quickly discover all the products available from Zebra within their desired product category is now simpler and easier.

Product Family
Writing instrument purchases are often made as a reflection of the consumer themselves. Whether a person is simplistic and frugal or original and elegant, Zebra offers a product to match all consumers’ personal styles. The new website organizes Zebra’s products to match that style and allows consumers to find a new favorite writing instrument.

The products are organized on the site according to consumers’ sub brand favorites, such as the Z-Grip or Cadoozles. The many writing instruments in those sub-categories are now easier to locate and learn about.

The site also contains current information on Zebra’s promotions and charitable activities. Visitors can interact with other Zebra Pen users through the social media outlets on the Zebra Connect page. The new site also has the new Z-Blog where Zebra fans can share opinions, suggestions, and conversations.

Zebra Pen products can be found in major retail, independent office supply and stationery stores, discount chains, food and drug retailers and wholesale clubs. For more information on Zebra Pen products, programs and promotions, visit

Follow Zebra Pen Corporation on Twitter/ZebraPen, Facebook/ZebraPenUS, and YouTube/ZebraPenUS.

About Zebra Pen Corporation
Zebra Pen Corporation was founded in New York in August 1982 as an independent corporation wholly owned by Zebra Co., Ltd., of Tokyo, Japan. A New Jersey based writing instrument manufacturer, Zebra Pen Corporation’s mission is to distribute products that are of the highest quality, providing value to the customer and meeting their overall writing needs with a wide variety of writing instruments. Zebra Pen Corporation offers a full line of writing instruments including ball point pens, gel pens, roller ball pens, mechanical pencils, and highlighters. Today, with 111 years of excellence behind them, Zebra Pen Corporation is leading the way with a wide range of quality writing products. For more information, visit